“A person named Leslie Kofi on Facebook is calling for people to join him in signing a petition against Serwaa Amihere. Leslie’s goal is to ensure that Serwaa’s sponsorships, ambassadorships, and other lucrative deals are declined.”
“Leslie Kofi is urging others to sign a petition against Serwaa Amihere, claiming that she is immoral and unfit for television. Leslie wants Serwaa to lose her sponsorships and deals, believing that the leaked videos should have consequences.”
Dear Bola Ray,
I trust this message finds you in good spirits. I am writing to you publicly regarding a matter of significant concern on the reputation of the EIB Network and its associated entities because I am only an admirer from a distance.
Kwabena, like the protagonist in “A Dilemma of a Ghost” by Ama Atta Aidoo, I find myself torn between two choices: writing about the reputation of EIB or delving into crisis management strategies. For now, I’ll focus on EIB, as it not only sustains livelihoods but also holds significance for those striving to restore their tarnished reputations. Similar to Ola Rotimi’s portrayal in his drama, “The Gods Are Not to Blame,” when a tree falls on a tree, the topmost part must be addressed first.
Moreover, the dismissive attitude towards Ghanaians by some within EIB, suggesting they are unworthy is mind-boggling. What place does a supposedly “worthless” Ghanaian hold in the eyes of a wealthy Ghanaian?
Nathan, the recent spotlight on GH One Television due to a highly publicized romantic entanglement involving one of your prominent anchors has put the network’s reputation at risk. While the station itself isn’t at fault, the situation demands attention to avoid detrimental consequences
The media as custodians of public trust and purveyors of information, the integrity of media organizations such as GH One Television is paramount. Because of recent developments, I would like you to address this issue with the gravity and urgency it needs.
For example, TV3 did not terminate Nana Aba Mensah’s employment due to personal animosity. No, the decision was difficult but necessary at the time, made to safeguard the brand’s integrity. Similarly, other media outlets like Multimedia, Global Media Alliance, and several others have faced even tougher decisions regarding their star talents.
I am by this analogy not asking you to let Serwaa go. Instead, I am asking you to act like TV3 did in the case of Abena Korkor. Just take her off your screens for a while for the heat to simmer.
The delay in acknowledging and addressing the situation risks eroding the trust and confidence of your audience. Besides, it undermines the values of accountability and transparency essential to maintaining the credibility of the EIB Network.
I implore you to consider the broader implications of inaction and to take decisive steps to address the concerns raised. Upholding the principles of integrity, accountability, and respect for your audience is not only a moral imperative but also essential for the long-term viability and success of the network. He wrote
